Richard Hughes

As Director of eCommerce at ITS for a decade, Rich oversees digital marketing, ecommerce, and much more. Passionate about tools, he's been translating their intricacies for you since day one. A geeky jock, into rugby and cricket, his fatherhood often limits his playtime! With a degree in filmmaking, he enjoys creating entertaining videos for social media to help simplify complex tools. At home, wielding Makita and Dewalt Cordless Tools he transformed his own garage into a man cave - a challenging but satisfying DIY project.